Marketing copy should:
- Connect the product to your intended customers’ need
- Highlight benefits and give examples of product uses
- Be written in clear, concise, complete sentences
- Include SEO-friendly keywords
- Be no less than 150 characters in length, including spaces
- Not exceed 800 characters (1000 in French) in length, including spaces
- Not include any URLs, links, phone numbers, or email addresses
Best Practice:
- More than 60% of our site traffic is on a mobile device. Keep descriptions short but meaningful.
Common challenge(s) and Support:
- Français: If you need assistance with French translations, please contact Sematos for a solution at a cost
- Étienne Audet at 581-705-3897